SNP DEVELOPMENT CASE STUDY / STAXX

STAXX / Archived development case

FROM DESIGN INTENT
TO THE PHYSICAL DETAIL.

A brass-focused brand development programme — explored through one necklace with carefully specified brass and silver components.

Actual STAXX necklace sample with disc charm, clasp and textured T-bar
ARCHIVE ACTUAL SAMPLE / Disc and T-bar necklace

STAXX / Selected 2021 development

ONE DIRECTION.
MANY DECISIONS.

Chain proportion. A detachable charm. The texture of a T-bar. Stone sizes and a requested matte finish. Each detail needed to move from a drawing into a physical sample.

Brass components
Chain and dog clasp
Silver components
Disc and T-bar
Development focus
Construction, assembly, finishing and review
Discuss a similar direction
AI-assisted wearing illustration of the archived SNP disc and T-bar necklace
AI-ASSISTED STYLING STUDY / Disc and T-bar archive necklace. Refer to the actual sample for product details; this illustration is not evidence of production approval.

01 / Direction into construction

THE LINKS
ARE PART OF THE DESIGN.

The original direction combined elongated links with double rolo links and interchangeable attachments. The sample review brought those proportions onto the physical chain.

STAXX design detail requesting an approximately 1.5 mm wire jump ring
DESIGN DIRECTION / Connection detail / © STAXX
Physical chain laid over the STAXX design specification with development notes
ACTUAL DEVELOPMENT PHOTO / Chain compared with the specification

The March 2021 development review specifies the cable-chain and double-rolo construction, and records a follow-up on the T-bar pattern. These are design decisions under review, not a claim of approval at that stage.

02 / From assembly to finish

SEE THE SAMPLE.
REVIEW THE DIFFERENCE.

The photographs show an unfinished assembly and a later gold-tone sample with stones. A physical piece makes the relationship between the chain, clasp, bar and disc visible.

Unfinished STAXX sample assembly with unset disc and textured T-bar
ACTUAL DEVELOPMENT SAMPLE / Unfinished assembly
STAXX sample with gold-tone finish and set stones
ACTUAL DEVELOPMENT SAMPLE / Finished appearance

A finish request is a development checkpoint

Matte or polished changes the product.

The supplied review asks for a matte disc finish. The photographed sample is shown as a development stage; it is not presented as proof that the requested matte finish was approved.

03 / Material and production

SPECIFY THE COMPONENT.
NOT JUST THE LOOK.

The matched June production record separates the materials: brass chain and dog clasp, silver disc and T-bar. This is a mixed-material development within the wider brass-focused STAXX programme.

Construction

Review link proportions, connecting rings, attachment points and how the pendant hangs as an assembly.

Material

Define the metal for each component before treating the necklace as one finished specification.

Production follow-through

The same necklace reference appears in production and shipped-quantity tracking. That record also includes rework, showing why follow-through matters after the first sample.

04 / The wider brand programme

BEYOND THE
LOOSE SAMPLE.

Packaging development and the STAXX shoot add context to the brand programme. They show the wider project, rather than a claim that every image belongs to the same shipment.

Physical presentation box sample from the STAXX packaging archive
ARCHIVE PACKAGING SAMPLE / Box construction study
Behind the scenes at the STAXX brand photoshoot
BRAND ARCHIVE / Behind the scenes at the STAXX shoot

What this project shows

BRING THE DIRECTION.
DEVELOP THE DETAIL.

A buyer can start with design intent. SNP can help work through component choices, sample review and the practical decisions that make the product workable.

Pass SNP to a colleague.

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